Smarter Ad
Monetization
Oprello is an OpenRTB 2.5 compliant ad exchange built for mobile app publishers. Real-time bidding with premium DSPs, transparent reporting, and five ad formats to maximize your revenue.
Everything You Need to Succeed
A complete SSP platform designed for mobile app publishers who demand transparency and performance
Lightweight SDK
Native SDKs for Android (Kotlin) and iOS (Swift) with support for banner, interstitial, rewarded, native, and app open ad formats.
Dynamic Floor Pricing
Automated floor price optimization across your inventory. Set per-ad-unit floors and let the platform maximize your eCPM.
Privacy Compliant
Built-in support for GDPR (TCF v2), CCPA (US Privacy), GPP, and COPPA. Consent signals flow through to all demand partners.
Real-Time Reporting
Live analytics dashboard with impressions, revenue, eCPM, fill rate, and more. Slice data by app, ad unit, country, and device.
OpenRTB 2.5 Exchange
Industry-standard protocol for demand partners. Full supply chain transparency with ads.txt, sellers.json, and schain support.
Mediation Support
Use Oprello standalone or as a demand source in AppLovin MAX. Waterfall adapter available for both Android and iOS.
Built for Everyone in Ad Tech
Whether you're a publisher or demand partner, we have the right solution for you
For Publishers
Monetize your app traffic with our lightweight SDK. Easy integration, transparent reporting, and dynamic floor pricing.
- 5 ad formats
- Real-time reporting
- Dynamic floor pricing
- Brand safety controls
For Demand Partners
Connect your DSP to our mobile ad exchange via OpenRTB 2.5. Transparent first-price auctions with quality app inventory.
- OpenRTB 2.5 integration
- First-price auction
- Brand safety controls
- Win/loss notifications
DSP Integration
Technical integration guide for connecting your DSP. OpenRTB 2.5 specs, sandbox access, and onboarding process.
- OpenRTB 2.5 specs
- Sandbox testing
- Integration support
- Full schain support
Trusted Technology
Built on industry standards with compliance and transparency at the core
MRAID Compatible
Comprehensive MRAID support for rich media ad creatives with position tracking, viewability measurement, and expand/resize capabilities.
GDPR & CCPA
Built-in consent management with TCF v2, US Privacy, and GPP signal passthrough.
Supply Chain Transparency
Full ads.txt, sellers.json, and SupplyChain object (schain) support.
Brand Safety
GARM-aligned category blocking with publisher-level bcat, badv, and bapp controls.
Ready to Monetize Smarter?
Get in touch to start integrating the Oprello SDK. No minimum traffic requirements.
Free integration support -- No minimum traffic -- Transparent terms